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Potsdamer Platz is Berlin's most dynamic hub, where retail, entertainment, and events come together to create a unique urban experience. With over 110,000 visitors daily, the quarter offers a highly frequented platform for brand appearances, temporary concepts and curated formats. Premium retail spaces along Linkstraße, Gabriele-Tergit-Promenade and Köthener Straße offer maximum visibility in the heart of the capital.
The well-established ecosystem comprising 19 cinemas, two five-star hotels and Berlin's largest casino continuously attracts visitors. Our flexible event spaces are ideal for product presentations, pop-up installations and large-scale brand staging. Excellent infrastructure, over 2,000 underground parking spaces and a central location create reliable conditions for successful commercial activations.
Potsdamer Platz offers contemporary brand-building opportunities where local players and international brands meet an open-minded and diverse audience. This location is the ideal basis for sustainable brand presence and measurable business results for companies looking for high-impact retail or event spaces with a professional setup.
Companies with an office at Potsdamer Platz benefit not only from the prime location but also from the area's sustainability concept. In 2011, Potsdamer Platz was awarded the DGNB sustainability certificate in gold for the use of healthy and environmentally friendly building materials, the absence of air conditioning and central waste separation. By collecting rainwater, 20 million liters of drinking water can be saved here every year. The site also offers space for an approximately 1.3 hectare lake, which is designed as a biotope.
Potsdamer Platz is the ideal location for companies that live sustainability.
