Stores

NFL Store

NFL Store

Grand Opening: Discover the NFL Pop-Up Store starting October 16 with fan gear from all 32 teams!

Football fans have reason to celebrate: Starting October 16, a brand-new NFL Store will open at The Playce on Potsdamer Platz. Spanning 1,000 square feet on the ground floor, the store will offer a wide range of fan gear, jerseys, and accessories, taking over the space previously occupied by the NBA Store.

In partnership with official retail partner Fanatics, the NFL is bringing fans a shopping experience featuring merchandise from all 32 teams – including the Indianapolis Colts, who will face the Atlanta Falcons on November 9, 2025, at Berlin’s Olympic Stadium.

Whether you’re a die-hard fan or just discovering the sport, the NFL Pop-Up Store delivers authentic football vibes to the German capital and makes Berlin the ultimate hotspot for anyone wanting to experience the excitement of the National Football League up close.

Opening Times

Mon-Sat
10:00 - 20:00

Arrival

ADDRESS

Alte Potsdamer Str. 7, 10785 Berlin

ARRIVAL

S-Bahn S1, S2, S25, S26 U-Bahn U2 Bus 200, 300, M41, M48, M85, N2 Regional RB10, R3, R4, R5

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